A global collective of expert communications agencies.
Territory-specific cultural insights; localisation of campaigns and strategies; diverse sounding-boards for added thought and creativity… our partner agencies in The Play Group have been chosen to reflect Playtime’s own core values and approach.
USA
Our partner agency in the USA is Playwise Partners, a ridiculously playful boutique agency founded by Rachel Griffin and Sheena Stephens, both of whom have extensive backgrounds in the toy sector.
Germany & Austria
blattertPR, an independent PR agency based in Frankfurt and led by twins Miriam and Sabine Blattert. Armfuls of toy experience, great attitudes and a passionate team who’ve been playing with Playtime since 2018.
Spain
We’ve teamed up with Be Now Communications in Spain. Headed up by siblings Begona and Pablo Gonzalez, Be Now is a vibrant collective of PR, digital and media experts who share in Playtime’s values and ethos, working with brands in the toy sector and beyond.
Italy
Our partner in Italy is the mighty Pragmatika! Led by CEO Rossella Lucangelo, her team lives and breathes pure passion for every element of their work – from stellar comms strategies, through meaningful client relationships, to exquisite press and influencer dialogues, content and events.
France
We‘re delighted that The Monet Agency in France has joined The Play Group. With a client portfolio spanning child, lifestyle, food, corporate and tech, the agency with offices in Paris, Nantes, Lyon and Bordeaux is a fantastic global partner offering full service support.
Australia
Our partner agency for Australia is Melbourne-based, Progressive PR & Communications. Established in 1999, they have extensive PR and spocial media experience with brands in the toy, play, lifestyle, travel and entertainment sectors.